How much of my business plan do I launch at once?
Re-doing the business plan has thrown up some pretty big issues. It’s clear that it’s going to take quite a while until I’ll be in a position to launch the business in the way I’ve pictured. The greatest concern being purchasing the bus and having it converted. The big question I’m facing now is do I launch a stripped down version of Sharabang Music as soon as it’s ready, or wait until everything’s in place and launch with a bigger impact, but it won’t be for some time?
A further issue is that I keep on coming up with more ideas of what I’d like to offer with Sharabang. Some of them are great ideas, but the more concepts I come up with, the longer it will take to put everything in place. Perhaps it will be better to launch as soon as I’ve got the basics in place and build the business over time? At least I will then have a business, not just some great ideas and I can start making an income and build the customer base gradually.
I would appreciate any thoughts or advice through Twitter. Thank you!
Labels: business plan, fishbowl1, marketing, matt